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Technology

Technology designed around operational clarity

DRAWADY combines modular systems, data visibility and structured workflows across digital advertising and commerce.

Architecture

Modules around a shared core

Each module can be adopted on its own, while sharing the same operational structure.

Advertising
Commerce
Accounts
DRAWADY CORE
Analytics
Automation
Workflows
Markets
Teams
Reporting

Layers

Six building blocks

01

Operational Core

A shared structure that every module connects to, keeping accounts, stores and workflows consistent.

Shared entitiesMarket contextTeam structure
02

Data Layer

Brings advertising, commerce and workflow information into consistent, comparable formats.

Normalised recordsData checksSync status
03

Automation

Structured, reviewable automation for recurring operational processes.

Rule-based stepsAI-assisted reviewHuman approval
04

Account Infrastructure

Inventory of accounts, access levels and responsibilities across environments.

Access levelsAssignmentsReviews
05

Commerce Systems

Operational views of storefronts, products, orders and market availability.

StoresCatalogueOrder activity
06

Reporting

Unified reporting environments combining advertising and commerce data.

DashboardsExportsMarket views

Get in touch

Create a clearer digital operating environment

Speak with DRAWADY about advertising, commerce and operational infrastructure.